Job Posting OPEN
Director of Communications
Join a non-profit working to build and sustain hunger-free
communities
The Food Bank of the Southern Tier is committed to creating a
future without hunger where access to healthy food by all is recognized as
fundamental to the well-being and success of individuals and the foundation of
a strong, vibrant society. We are striving to be a client-focused, engaged,
high-performing team, leading a collaborative effort across our region to
ensure equitable access to nutritious food through our values of Integrity,
Learning, Inclusion, Caring, Respect, and Abundance.
As Director of Communications, you will be a member of the
Leadership Team and supervisor to three direct reports. You will drive the
organization's success by building and directing strategic communications
systems and processes that support an annual plan to educate the public about
the realities of hunger using an equity lens across multiple channels.
You will be:
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able to demonstrate working knowledge of
communication, marketing and media principals
·
a very strong supervisor with experience
managing high-performing staff
·
detail-oriented, highly motivated, able to
prioritize and handle a high volume of work in short timeframes, and
demonstrate an ability to simultaneously manage multiple projects and deadlines
as well as changing priorities
·
a strategic thinker with excellent project
management skills and experience
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able to work well under pressure, good
judgment and decision-making abilities, strong critical thinking, and
interpersonal skills
·
able to take initiative, work well
independently and collaborate as part of a team, building positive working
relationships
·
able to interact and communicate successfully
with staff, volunteers, donors, partners, clients, and the general public
·
able to maintain absolute confidentiality
regarding all written and verbal information
·
sensitive to the needs of vulnerable
populations and clients with the ability to work and interact well with
individuals from various socioeconomic backgrounds in a culturally diverse
environment
·
experienced in working with the media and
managing paid and in-kind advertising
·
able to build and manage budgets
·
able to write, create and produce digital and
printed communications and marketing materials
·
experienced in brand management and common
message frameworks
·
knowledgeable about non-profit fundraising
·
curious and interested in learning new things
SPECIFIC DUTIES:
Communications strategy, planning &
budgeting
·
Works across the
organization to create and implement an annual strategic communications plan
that includes public relations, media, engagement, fundraising, donor
stewardship, and internal communication.
·
Creates
communications strategy and rollout plan for using an equity lens.
·
Oversees creation
and implementation of a robust and competitive digital fundraising program led
by the Digital Manager.
·
Oversees all
storytelling and public education initiatives led by the Community Engagement
Manager.
·
Writes and
manages executive-level internal and external communications plans and
communications.
·
Builds tools and
systems for internal communication that foster a transparent, inclusive,
participatory, and celebratory work culture.
·
Evaluates the
effectiveness of communication methodologies and iterates through regular reporting
and continuous improvement practices.
·
Creates content
and manages project development, including editing, writing, organizing
stories, and seeking locations for placement.
·
Ensures
appropriate and strategic goals for communications are in place for each
program area and initiative.
·
Creates and
manages budgets for paid advertising, vendors, printing, etc.
Brand
management
·
Manages key
messages and visual appearance of messaging to ensure consistency with Food
Bank's core brand identity.
·
Ensures that all
messaging is consistent with Food Bank's overall communications objectives and
accurately reflects the organization's values.
·
Oversees the
creation of messaging that educates the public about the Food Bank and the
realities of hunger.
·
Shares guidelines
for the production, brand identity, and core message platforms with staff and
vendors.
Fundraising &
outreach
·
Oversees creation
and production of Food Bank materials, including newsletters, annual reports,
major gift proposals and reports, and other outreach materials as needed.
·
Directs all print
and digital production aspects, including project quotes, vendor management,
and contract negotiations.
·
Manages Volunteer
Coordinator to effectively and efficiently coordinate a successful Volunteer
Program that feeds into the donor pipeline.
Media & public relations
·
Identifies
opportunities for additional media coverage, and professional video and
photography engagement.
·
Forecasts, plans,
and manages all aspects of the Food Bank's public relations activities,
including all media (traditional media, social, paid, and in-kind).
·
Implements public
relations activities to support cause marketing campaigns and special events
with other Senior Leadership Team members to ensure support for all activities
of the Food Bank.
·
Manages media and
public relations strategies to increase awareness about the realities of hunger
and increase the visibility of the Food Bank across our six-county service
area.
·
Oversees the
creation and management of the annual media plan, including advertising
schedules, media alerts, press releases, and press conferences as needed.
·
Oversees management
of public speaking engagements and media interviews with staff as needed.
·
Oversees
marketing logistics, outreach materials, and signage for annual Food Bank
special events, cause marketing, and digital fundraising campaigns.
Supervision
·
Establish
relationships based on trust and mutual accountability.
·
Ensures staff
members are familiar with and adhere to organizational values, policies, and
procedures.
·
Engages staff
in the development of annual goals and objectives.
·
Meets
regularly with staff to track progress to goals and provide regular feedback on
performance in addition to formal annual performance evaluations.
·
Ensures the
ongoing development and effectiveness of the team by making available adequate
tools, systems, and training on a consistent basis to carry out work
effectively.
·
Hires,
trains, schedules, motivates, evaluates, supports, and directs employees to
optimize workplace productivity and promote professional growth.
Leadership
·
Serves as a member of the Food Bank's Leadership
Team and works collaboratively with colleagues throughout the organization to
ensure alignment with the broader goals of the Food Bank.
·
Identifies opportunities to break down silos
and ensure transparent and effective communication and partnership across
departments.
·
Positively contributes to the organizational
culture by promoting and modeling organizational values.
General
·
Other duties as
assigned.
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QUALIFICATIONS:
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·
Bachelor's
Degree required.
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·
Minimum of five
(5) years in communications and marketing.
·
Minimum of two
(2) years in a supervisory role.
·
Non-profit
development and fundraising environment is preferred.
· Proficiency in Windows and Microsoft Office
programs.
·
Experience in
Adobe Creative Suite (InDesign, Photoshop, Illustrator) is a plus.
· Copywriting and editing experience are
essential; specific experience in drafting measurably effective solicitation
and stewardship materials is preferred.
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You will get:
•
Exempt position. We believe in work-life
balance!
•
Salary from $74K, based on experience
•
Paid Time Off – 10 days to start, 15 days
after 1st Anniversary
•
12-14 paid Holidays
•
Medical, Dental, Vision, Life Insurance
•
Short-Term, Long-Term Disability
•
Critical Illness, Supplemental Insurance
•
Flexible Spending Account
•
Health Savings Account
•
Legal Plan
•
Identity Protection Plan
•
Employee Assistance Program
•
6% Pension
•
Employee 401(k)
•
My Better Benefits
The Food Bank of the Southern Tier is committed to creating a
diverse, equitable, and inclusive environment and is proud to be an
equal-opportunity employer. Individuals who bring that perspective and support
diversity, equity, and inclusion in all forms are strongly encouraged to apply.
OUR HIRING PROCESS & TIMELINE:
•
Applications will be reviewed regularly until
the position is filled
•
Phone screenings will be conducted with
qualified candidates
•
In-person one-hour interviews will be
conducted with candidates who advance after the phone screening
•
In-person interviews are typically with 3-5
interviewers
•
Selected candidate to start ASAP